BBS05 - Corporate Policy and Strategy

Rebecca Blood and Matthew Oliphant were two of the better presenters of the BBS. Each of them brought their A game, when addressing both the policy and strategy approaches to the realm of blogging.
Rebecca provided a whirlwind of information, in bite-sized bullets -

Policy is separate from strategy
Establish legal liability - Inform employees of what would [...]

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BBS05 - Blog Writing Tips

Not everyone should blog, according to Molly Holzschlag and Darren Barefoot - well, at least not in the corporate environment. The best bloggers for your organization will be those who are passionate about your business (and not necessarily part of upper management). Just as important, they need to be articulate. Some other points include -

Understanding [...]

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BBS05 - Blogging and Feeds Legitimized

To keep it simple, here is what you should take away from the Microsoft keynote this morning - blogging and feeds are officially legitimized. Microsoft is in the technology business. Sure, their approach is almost exclusively proprietary. Sure, their motive is related to their bottom line. But if they are “betting big on bloggers and [...]

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BBS05 - WordPress.com is Simply Awesome!

As a proud WordPress user, I attended the early demo presented by Matt Mullenweg (of WordPress). I thought it was going to be a basic “here is WordPress” like session. I must say, I was more than surprised by what I heard.
Matt announced WordPress.com, a new hosted version of WordPress. The feature set [...]

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BBS05 - Addressing Technology Questions

For newcomers to the world of blogging and feeds, the BBS might lead to more questions than answers when it comes to understanding these technologies. Should I offer partial or full feeds? Should I be concerned with design? What blogging platform or news reader is the right or best one for me?
Where does that leave [...]

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BBS05 - Dave Taylor and “Findability”

The BBS05 got off to a great start with Dave Taylor. He presented a most excellent session today, providing attendees with a crash course on Business Blogging - those in attendance got more than their money’s worth.
Probably the most interesting idea Dave spoke about, in relations to both blogging and RSS, is what he [...]

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Blog Business Summit

I’ll have the pleasure of attending the Blog Business Summit from August 17th - 19th out in San Francisco, CA. The summit will feature the most prominent and well-respected voices in the arena of business blogging, including Dave Taylor, Robert Scoble, and Molly Holzschlag.
Here are a couple of samples from the great sessions that [...]

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