BBS05 - Dave Taylor and “Findability”

by Ken Yarmosh | August 17, 2005 | Posted in: BBS05

The BBS05 got off to a great start with Dave Taylor. He presented a most excellent session today, providing attendees with a crash course on Business Blogging - those in attendance got more than their money’s worth.

Probably the most interesting idea Dave spoke about, in relations to both blogging and RSS, is what he calls findability.

What exactly does “findability” mean? The crux of findability, as Dave describes it, relates to how easy a business’ product or service can be found. Blogs and RSS are keys to successful findability - each of them assist in disseminating content quickly and easily, making a business more visible to the most important of people, potential customers.

Thus at the end of the day, content is still king. Quality content establishes expertise and assists in SEO, making a business more recognizable both off and online.

Check out Dave’s Intuitive Life blog and read more about the Business Blog Summit.

2 Trackbacks/Pings Trackback

  1. TECHNOSIGHT » Interview with Strategist and Blogging Guru Dave Taylor
    November 3, 2005

    [...] I first met Dave Taylor at the Blog Business Summit this past August. He was the first presenter and by my estimates, one of the best (feel free to check out my notes from that particular session). [...]

  2. Ken Yarmosh - One Year Ago… - TECHNOSIGHT
    June 6, 2006

    [...] Blog Business Summit Attending the Blog Business Summit was sort of the official launch of “me”. I’m not a big conference attendee and I did not go there to learn about blogs but instead to connect with thought leaders and other bloggers. I was honored to speak with Dave Taylor (who was the first person to ever leave a comment on my blog) and Debbie Weil sat right down next to me at lunch. [...]

1 Comment On This Post

  1. Dave Taylor says:
    August 18, 2005 at 2:23 am

    Thanks for the nice writeup and your kind words. Yes, content is going to remain king, even in these days of automated blogging tools, scrapers and the simplicity of cut and paste. :-)

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