Managing Digital Identity

Note: I wrote this post before Scoble, Steve Rubel, and others began a discussion on this exact topic. As it turns out, it seems people have been thinking about these ideas too, so I’m publishing these thoughts in advance of my originally planned date.
Do your professional colleagues know your home address? Do they have your […]

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Razoo Speed Granting - Good Doesn’t Go on Vacation

Razoo is a niche social network, still in beta, aiming to be the platform for social good. It joins a growing number of other socially conscious network-based sites, including Care2. For a round-up and some commentary on those, check out a post by Ogilvy blogger Qui Diaz
Back in June, I attended Razoo’s public unveiling party […]

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Search Engine Deoptimization

I now present to you an alternative view of SED…Search Engine Deoptimization. And yes, you read the title right. Please don’t excommunicate me from the web community. I promise…I’ll be good (well, maybe not).
Sometimes there are cases where search engine optimization can really bite you in the butt (ouch, that hurts). An optimized site can […]

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Web Analytics - An Hour a Day

In the ye olde days of web analytics, Internet marketers spoke about hits and pageviews. The web has changed, however, and the metrics to measure success are evolving (not dead…yet). Enter Avinash Kaushik, the proclaimer and educator of what analytics should be — and at an hour a day.
Avinash hits home an important fact. […]

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Unplug.ME

I’ve written about being unplugged and offline in the past. I feel the need to re-iterate and expound briefly on these thoughts because “in the moment sharing” (i.e., Twitter) did not exist and social networks had not yet reached the attention they now receive.
In a world of absolute connectivity — mobile cell phones, 24-7 cable news, and instant access Internet […]

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