Ken Yarmosh is a web strategy consultant who helps organizations, businesses, VCs, and technology developers maximize their Internet and web investments.
In a recent white paper entitled Corporate Blogging: Is it Worth the Hype?, Backbone Media provides an in-depth analysis of blogging within the business world. Their conclusion: corporate blogging lives up to the hype.
Respondents of the survey indicated that starting a blog led to immediate results, including better thought leadership and idea sharing, more thorough [...]
An interesting article highlights a fundamental belief of TECHNOSIGHT, the power of dark blogs. Dark blogs are blogs that exist solely within an intranet (in more technical terms, behind the firewall).
Many companies and organizations are obsessed with having a blog presence, simply for having a blog presence. They believe a blog is crucial to the [...]
TECHNOSIGHT is written by Ken Yarmosh, Internet overlord and overall fun guy.
